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23-KOLLEKTIV


Marketing in a Slow-Burn Crisis: Why UK SMEs Can’t Afford to Go Quiet
TL;DR UK SMEs are facing serious economic pressure in 2025, but cutting marketing spend could cause long-term harm. Research shows that...
6 min read


How to Write a Brief That Actually Works: A Guide for Marketers
TL;DR: How to Write a Marketing Brief That Works Strategy First, Tactics Later A strong brief starts with clear strategic decisions, who...
4 min read
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